FIND A DOCTORFaceTreatmentsBodyHairAwardsShoppingWellnessAbout UsTESTTUBE Advertisement Home›The Beauty Authority Erica Taylor Shares the Makeup Tips Every Woman Over 40 Needs to Know Consider this your permission slip to start over with your makeup routine. Tatiana BidoInstagramAbout NewBeauty
Published: May 8, 2026 Image / Erica Taylor If you're Gen X, a Xennial, or an Elder Millennial, this one's for you. In this episode of The Beauty Authority, Tatiana Bido sits down with veteran makeup artist and viral content creator Erica Taylor, who has her career helping other women feel confident in their skin — especially after 40. From the skin prep step that changes everything, to the placement tricks that lift and brighten, Erica breaks it all down in the no-nonsense, approachable way she's become known for. She also shares details on her exciting new Doll10 collab and her new book, The Magic of Makeup. If you've ever felt like your makeup routine needs a refresh but didn't know where to start, this is the conversation. At NewBeauty, we get the most trusted information from the beauty authority delivered right to your inbox

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